The Strategic Acquisition of Ghost.org: A Worthwhile Investment

In 2013, John O’Nolan and his team at Ghost invested $33,000 to acquire the domain Ghost.org. This decision, met with skepticism from some corners of the tech community, proved to be one of the best investments they ever made. The domain has appreciated significantly in value since the purchase.

Background and Acquisition Process

The acquisition took place in 2013, and the seller was Konstantinos Zournas. Despite the backlash from some engineers who believed they could replicate the product in a short time, the investment in Ghost.org has paid off handsomely. The domain has become a critical asset for the Ghost platform, enhancing its credibility and market presence.

Impact and Valuation

John O’Nolan reflects on the purchase as a pivotal moment for Ghost, underscoring its importance to their brand identity and long-term strategy. The domain’s value has undoubtedly increased, affirming the foresight in making such an investment.

Community and Reactions

The acquisition story came full circle when John and Konstantinos reconnected on social media on August 1st 2024, acknowledging the success of the transaction and the product. This reunion highlighted the positive outcomes of the deal for both parties.

Despite the success with Ghost.org, it was also noted that Broadcom is currently “sitting” on the Ghost.com domain, a situation that remains unresolved.